Fur Oil is a natural product from the cosmetic company Fur, designed for pubic hair and skin care. It contains a blend of grape seed oil, jojoba oil, clary sage oil, and tea tree oil, which helps prevent ingrown hairs.
In addition to Fur Oil, the company offers a range of products for ingrown hair and skin care, including serums, creams, patches, and brushes. These products are available on Amazon and the company’s website.
| Company Name | Fur | |
| Founder | Laura Schubert and Lillian Tung | |
| Founded | 2016 | |
| Product | Natural skin and hair care cosmetic line | |
| Asked For | $500k for 2.5% equity | |
| Final Deal | $500k for 8% equity + $50k to a body positivity charity | |
| Shark |  Lori Greiner | |
| Episode (Shark Tank USA) | S11 E13 | |
| Air Date | Feb 28, 2020 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | New York, NY, US | |
| Lifetime Worth (Sales) | $37.4M *estimated | |
| Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Fur?
Laura Schubert
Laura is the co-founder and CEO of the company, holding a majority stake. She has extensive experience, having worked at Goldman Sachs and L.E.K. Consulting. She also spent two years as a case team leader at Bain & Company.
Lillian Tung
Lillian is the co-founder and CMO of the company. With a strong background in marketing, she has worked for prominent companies like Time Inc. and Maybelline.
How Was The Shark Tank Pitch Of Fur?
Laura and Lillian, both female entrepreneurs, appeared on Shark Tank seeking $500,000 for 2.5% equity in their company. They presented their business to the sharks, who liked the concept but were not satisfied with the company’s valuation.
The co-founders revealed that their sales last year totaled $5 million. Some media outlets claim that in 2017, Emma Watson mentioned using Fur Oil, which led to a significant sales boost.
Daymond John’s initial offer was $500,000 for 15% equity, valuing the company at $3.3 million. Kevin O’Leary proposed $500,000 for 2.5% equity plus a $1 royalty per unit until he recouped $1 million. Lori Greiner offered $500,000 for 12% equity and pledged an additional $50,000 to a body positivity charity.
The co-founders countered with $500,000 for 5% equity. Daymond reduced his offer to 10%, while Lori lowered hers to 8%. Ultimately, the co-founders accepted Lori’s offer.
Fur Shark Tank Update
This product is available on Amazon and in popular retail stores such as Credo Beauty, Nordstrom, Bluemercury, and Ulta Beauty. On August 24, 2023, the company launched a new product called Ingrown Deodorant.
As of September 2023, the company’s annual sales are $5 million.
What Is Fur Net Worth?
Fur’s estimated net worth is $10 million, based on its lifetime sales and current valuation. The cosmetics industry is highly competitive, with a U.S. market size of $19.43 billion in 2023.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
| Years | Annual Revenue |
| 2023 | $5M *estimated |
| 2022 | $3.5M *estimated |
| 2021 | $1.9M *estimated |
| 2020 | $2M *estimated |
| 2019 | $5M *estimated |
| 2016-18 | $20M *estimated |
Funding Reports to Date!
| Years | Funding Amount | Investor |
| 2019 | 500k | Lori Greiner |
The company is headquartered in New York, United States, and according to LinkedIn, it has between 11 and 50 employees.
