Mr. Tod’s Pie Factory Shark Tank Update (Season 1)

Mr. Tod’s Pie Factory is a bakery business that strives to provide home-style tastes. Tod Wilson started this business in 2002. Since childhood, Wilson had dreamed of becoming an FBI agent but due to some reasons, this could not happen.

He started learning baking from his godfather and his bakery business in Paterson, New Jersey became a multi-million dollar business.

He started making pies of different flavors with traditional tastes and needed finance to grow the business. Wilson appeared on Shark Tank Season 1 Episode 1 to raise funding and asked the Sharks for $460,000 for 10% equity at $4.6 Million Valuation.

Mr. Tod's Pie Factory
Image Credit by MR. TOD’S Instagram

What Is Mr. Tod’s Pie Factory?

Mr. Tod’s Pie Factory is a bakery business that mainly makes pies from different fruits and their taste is quite sweet. Along with pies, they also sell Cobblers, cheesecakes, and mini cakes.

They also take wholesale and corporate orders. You can buy the pie by visiting their official website, which may cost you up to $60. The best-selling product of this business is Sweet Potato Pie.

Company NameMr. Tod’s Pie Factory
FounderTod Wilson
ProductHomestyle Pie
Asked For$460k for 10% equity
Final Deal$460k for 50% equity
SharkBarbara Corcoran Barbara CorcoranDaymond John Daymond John
Episode (Shark Tank USA)S1 E1
Air DateAug 9th, 2009
Business StatusIn Business
WebsiteVisit Website
HeadquartersPaterson, New Jersey, USA
Lifetime Worth (Sales)$28M *estimated
Buy and WatchBuy NowAmazon Prime

Another Shark Tank Pitch

Who Is The Founder Of Mr. Tod’s Pie Factory?

Founder Of Mr. Tod's Pie Factory
Image credit by ABC Shark Tank

Tod Wilson founder of Mr. Tod’s Pie Factory. Wilson has completed his graduation from the University of Richmond and is the first person in his family to complete graduation.

How Was The Shark Tank Pitch Of Mr. Tod’s Pie Factory?

Wilson asked Shark $460k for 10% equity after entering Shark Tank. He explained to the shark the details of his business and also told the details of his journey.

Last year he made sales of $850,000 and the net profit from this is 20%. 94% of wholesale orders come from sweet potato pies, and last year, sweet potato pies accounted for 50% of the $850k in sales.

Money is needed for production and marketing so that the business can be scaled. Robert Herjavec said he doesn’t think this business will be able to scale so he’s out.

Kevin O’Leary and Kevin Harrington were also out. Barbara Corcoran offered $230k for 20% equity. Daymond John teams up with Barbara to offer $460k for 50% equity.

Daymond told Wilson that if you counter, I will also counter. So Wilson accepted Daymond and Barbara’s offer.

Barbara Corcoran Barbara Corcoran$230k for 20% equity (#1)
$460k for 50% equity (#2) (Daymond)
Kevin O'Leary Shark Tank Profile Kevin O’LearyNo Offers
Robert Herjavec Robert HerjavecNo Offers
Daymond John Daymond John$460k for 50% equity (#1) (Barbara)
Kevin Harrington Kevin HarringtonNo Offers
Founder’s (Countered)No Counter
Final Deals$460k for 50% equity

What Happened To Mr. Tod’s Pie Factory After Shark Tank?

Mr. Tod’s Pie Factory gets a deal on Shark Tank. Barbara Corcoran and Daymond John invested $460k in this business in exchange for 50% equity. This business was completely closed due to COVID-19 in 2020. The annual revenue of this company in 2022 was estimated to be $12 million.

What’s new on Mr. Tod’s Pie Factory

Last Update: December, 2023

Wilson is currently focusing on scaling his business. A few years after Shark Tank, there were a lot of lawsuits going on against Wilson, due to which he was not able to focus on business.

This pie has also become available in ShopRite supermarkets, and WalMart.

Mr. Tod’s Pie Factory Shark Tank Update

Right now we are following this business closely and till now the progress report of this business has not been shared on Shark Tank. If any update is available related to this business then you will get it on this post.

What Is Mr. Tod’s Pie Factory Net Worth?

Mr. Tod’s Pie Factory’s net worth is estimated at $10 million. Pie Pancakes is a billion-dollar industry and every year this industry is growing rapidly. The global valuation of this industry is estimated to be US$46.91 billion in 2022.

Annual Revenue by Years

Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.

YearsAnnual Revenue
2023$8M *estimated
2022$10M *estimated
2009-21$10M *estimated

Funding Reports to Date!

YearsFunding AmountInvestor
2009$460KBarbara Corcoran
Daymond John

Is Mr. Tod’s Pie Factory Still In Business?

Mr. Tod’s Pie Factory Factory business, a good marketing strategy is needed along with managing the production quality.

The official headquarters of this business is in Paterson, New Jersey, United States, and currently, 5-10 people are working in it.

Yes, Mr. Tod’s Pie Factory is still in business as of December 2023.

frequently asked questions

Who founded Mr. Tod’s Pie Factory?

Mr. Tod’s Pie Factory was founded by Tod Wilson.

Did Mr. Tod’s Pie Factory get a deal on Shark Tank?

Yes, Mr. Tod’s Pie Factory got a deal on Shark Tank, and Barbara Corcoran and Daymond John invested in this business.

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