Honey Bunchies is a snack bars brand, which is made by mixing honey and other beneficial nuts. This company was launched in 2015 by the Kendra Bennett family, especially her dad.
In 2010, her dad was recreating a recipe created 35 years ago by her moms, Although he could not recreate the recipe but accidentally Honey Bunchies recipe was made.
Kendra is the co-founder and CMO of this business, appeared on Shark Tank Season 14 Episode 20 and asked the sharks for $200k for 10% equity at $2 Million Valuation.
What Is Honey Bunchies?
Honey Bunchies is a Longmont, Colorado based brand making delicious snack bars. Now the name of this snack bar has been changed from Honey Bunchies to Bon Bee.
Various natural ingredients and up to 42% pure honey are used to make these snack bars. The shelf life of this snack bars is 7 months, but if stored in refrigeration and freezing, it will last for 8 months to 12 months.
|Company Name||Honey Bunchies|
|Product||honey based snacks bars|
|Asked For||$200k for 10% equity|
|Final Deal||No Deals|
|Episode (Shark Tank USA)||S14 E20|
|Air Date||April 14, 2023|
|Business Status||In Business|
|Headquarters||Longmont, Colorado, United States|
|Lifetime Worth (Sales)||$1.2M *estimated|
|Go To Amazon||Buy Now|
|Watch On||Amazon Prime|
Another Shark Tank Pitch
How Was The Shark Tank Pitch Of Honey Bunchies?
After entering Shark Tank, Kendra Bennett asked the sharks for $200k for 10% equity. She shared complete information about how her family business Honey Bunchies started.
Her father started this company in 2010, He didn’t have any experience in the food and beverages industry so it took him 3 years to build the foundation.
In 2013, they brought this product to retail and for the first time they made a deal with Whole Foods. This product is now available at 1200+ Whole Foods, Kroger, Natural Grocers, King Soopers and more nationwide.
Bars retail cost $2.99, making cost $0.88. So far they have sold over $300K and they expect to do $519,000 by the end of the year. From $519k in sales they can only make $22k.
Next year they are projecting $2.2M-$4.2M in sales. The reason behind the jump in these sales is that this product is going to be available at 7Eleven, Nationwide Distributor and More.
This business did not get funding in Shark Tank, but Kendra told the sharks while leaving that she think sharks can regret by not doing the deal.
Finalize: Honey Bunchies didn’t get the deal in Shark Tank.
What Happened To Honey Bunchies After Shark Tank?
Honey Bunchies didn’t get funding at Shark Tank, but co-founder Kendra told Shark you’ll regret not taking the deal.
On April 16, 2023, a video was shared on the official Instagram account @bonbeehoney in which Kendra was packaging and shipping around 1,000+ orders.
What’s new on Honey Bunchies!
As of May 10, 2023, Honey Bunchies has been re-branded as Bon Bee Honey. This Honey Bar is available at 7 Eleven, Kroger, King Soopers, Whole Foods, Natural Grocers and more retail stores.
Honey Bunchies Shark Tank Update
Kendra gave a very good presentation in Shark Tank and also told about the feature plan to bring sharks as investors. Despite all this, the Kendra did not get funding in Shark Tank. Daymond John said that he cannot invest in this family business.
We’re following Kendra Bennett along with her company for further updates.
What is The Net Worth of Honey Bunchies?
The current net worth of Honey Bunchies is estimated at $2 million. The snacks bar industry is very competitive, there are many brands which are engaged in expanding their business from time to time in this industry.
It is very difficult for a new brand to survive in this industry, but not impossible.
Is Honey Bunchies Still In Business?
This business was started in 2010 by Kendra’s father who was a fighter pilot in the United States Army. He had to work on many things to bring this business back on track.
In Amazon Global Rating, 90% of users have given this bar a 5 star rating.
The current headquarter of the brand is in Longmont, Colorado, United States and it employs 5-10 people.
Yes, Honey Bunchies is still in business as of May 2023.