Kids love playing with toy construction vehicles, so to give them a real-life experience, Jacob Robinson founded Dig World in 2022—a fun amusement park where kids and adults can operate real construction machines like excavators and bulldozers in a safe environment.
The park is open three days a week—Friday, Saturday, and Sunday. Ticket prices include general admission for two hours at $29.99, annual memberships ranging from $49.99 to $214.99, and party packages priced between $279.99 and $579.99. Before entering, kids go through safety and health checks to ensure a secure experience. The park also hosts corporate parties and events.
To expand the business, Dig World has launched a franchise program, allowing others to open their own construction-themed amusement parks. Jacob also signed a licensing deal with the popular YouTube channel Dude Perfect to boost franchise sales.
He pitched his franchise model on Shark Tank Season 16—now, the big question is, will the Sharks invest in his business?
| Company Name | Dig World | |
| Founder | Jacob Robinson | |
| Founded | 2022 | |
| Product | amusement park | |
| Asked For | $200K for 10% equity | |
| Final Deal | $200K for 10% equity in Dig World and its franchise business. | |
| Sharks | Robert Herjavec | |
| Episode (Shark Tank USA) | S16 E13 | |
| Air Date | March 14th, 2025 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Katy, Texas, USA | |
| Lifetime Worth (Sales) | $2.7 Million *estimated | |
| Valuation | $2 Million | |
Who Is The Founder Of Dig World?
Dig World, an amusement park business, was officially founded in 2022 by entrepreneur Jacob Robinson. Before starting this venture, he ran a cleaning company called 1 Stone Solutions, LLC.
Jacob holds a Bachelor of Science degree from Texas A&M University. In addition to being the founder of Dig World, he also serves as the Vice President at Click Partnerships, a company that specializes in creating collaborations between entertainment properties and brands.
How Was The Shark Tank Pitch Of Dig World?
Dig World co-founder Jacob pitched his business to the Sharks and asked for $200,000 in exchange for 10% equity in Dig World’s franchise model, which is a subsidiary of his main company. He explained to the Sharks how his construction-themed park business works.
He shared the pricing details, stating that each visitor is charged $24.99 for a two-hour experience. In addition to ticket sales, they earn revenue from franchise deals and corporate events.
For franchisees, they charge $100,000, which covers the architectural model, technology, and recommendations on what equipment to buy. Setting up a fully operational themed park requires an investment of around $2.5 million to $5.5 million, including the cost of equipment. On top of that, franchise owners must pay a 5% royalty fee and a 2% marketing fee.
Robert Herjavec asked about sales figures, and Jacob revealed that in 2023, the company generated $1.2 million in revenue, breaking even that year. For 2024, they expect over $1.5 million in revenue, with a projected profit of $350,000.
Daymond John said this wasn’t the right investment for him, so he was out.
Jacob also mentioned that he had already raised $2.6 million for his main business from 30 individual investors and had no debt.
Lori Greiner felt this wasn’t the right business for her, so she was out.
Kevin O’Leary thought the business was too risky, so he was out.
Mark Cuban believed the business was still in its early stages, so he was out.
Robert Herjavec made an offer: $200,000 for 10% equity in both Dig World and its franchise business, along with his guidance to help grow the company. Jacob accepted the offer.
Breakdown Sharks Offer
Note: Here’s a quick summary of the offers and counteroffers between the Sharks and Jacob Robinson:
| Sharks | Offers |
| Kevin O’Leary | No Offer |
| Daymond John | No Offer |
| Mark Cuban | No Offer |
| Lori Greiner | No Offer |
| Robert Herjavec | $200K for 10% equity in Dig World and its franchise business. |
| Founder’s (Countered) | $300k for 20% equity |
| Final Deals | $200K for 10% equity + its franchise business. |
Dig World Shark Tank Update
After securing the deal with Robert, the focus will be on expanding the franchise business. Although Jacob pitched the franchise model separately, the deal was made for the main business.
As of March 2025, Dig World operates only one construction-themed adventure park in Katy, Texas, with plans to open a second location in Dallas soon.
What Is Dig World Net Worth?
The company secured a deal on Shark Tank at a $2 million valuation. Assuming an annual growth rate of 10%, Dig World’s estimated net worth could reach $2.2 million. Providing kids with a real-life construction experience is a great concept with strong potential.
