FairyTail Pet Care is a franchise-based pet wedding service that offers a base package starting at $600. This package includes three hours of care for one pet, along with transportation.
The service features professional pet care providers, coordination with vendors, and options for black or white tuxedo bandanas or faux floral collars, among other amenities. Additional services can be requested as needed. The cost of each franchise ranges from $12,500 to $37,800.
| Company Name | FairyTail Pet Care | |
| Founder | Ilana Mobely-Karcinski and Kelly Nova | |
| Founded | 2015 | |
| Product | Wedding Pet Care services | |
| Asked For | $75k for 10% equity | |
| Final Deal | $75k for 22% equity | |
| Shark |  Barbara Corcoran | |
| Episode (Shark Tank USA) | S15 E4 | |
| Air Date | Oct 20, 2023 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Las Vegas, Nevada, USA | |
| Lifetime Worth (Sales) | $203K *estimated | |
| Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of FairyTail Pet Care?
FairyTail Pet Care was co-founded by two friends, Ilana Mobely-Karcinski and Kelly Nova, in 2015.
Ilana Karcinski
Ilana Karcinski has experience as a Sales Manager at Hilton Tampa Westshore, where she worked for two years. Before that, she was involved in the food industry and restaurant sector. She is a co-founder of FairyTail Pet Care.
Kelly Nova
Kelly Nova, also a co-founder, has served as a Group Coordinator at Hilton Hotels & Resorts for two years.
How Was The Shark Tank Pitch Of FairyTail Pet Care?
After appearing on Shark Tank, Ilana and Kelly requested $75,000 for 10% equity in their pet wedding care business. They explained their business model, charging $600 for three hours of pet care per dog, with an additional $100 for each extra hour.
The founders pay a 9% royalty on gross sales to the franchise owner. They launched the franchise in 2022 and have sold franchises in four locations across 14 territories.
By the end of 2022, they reported sales of $123,000, with a net margin of 70%. Notably, they are the oldest franchise in Las Vegas, and their top-performing franchise generates $2,200 in monthly revenue. Last year, they earned $80,000 from the franchise and $123,000 from their Tampa location.
Robert Herjavec opted out, stating it wasn’t an investable business for him. Barbara Corcoran offered $75,000 for 25% equity, while Kevin O’Leary proposed $75,000 for 33% equity plus another partner.
Kelly countered Barbara’s offer with 15% equity, which Barbara declined. Kelly then countered with 20%, and Barbara countered at 22%. Ultimately, the founders accepted Barbara’s offer.
FairyTail Pet Care Shark Tank Update
Barbara Corcoran invested $75,000 in FairyTail Pet Care. She is an excellent partner, having extensive experience in the franchise business and a deep understanding of the industry. Following the episode of Shark Tank, the official website for the company was redesigned.
What Is FairyTail Pet Care’s Net Worth?
The lifetime sales of FairyTail Pet Care currently stand at $203,000, with a company valuation based on the last funding round at $340,909. Therefore, the estimated net worth of the company is approximately $543,909.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
| Years | Annual Revenue |
| 2023 | *estimated |
| 2022 | $203k *estimated |
Funding Reports to Date!
| Years | Funding Amount | Investor |
| 2023 | $75k | Barbara Corcoran |
The headquarters is located in Las Vegas, Nevada, United States, and according to its LinkedIn profile, the company employs between 11 and 50 people.
