What Happened To Holiball After Shark Tank?

Holiball, featured on Shark Tank Season 12 Episode 7, is an inflatable Christmas ornament. Founders Kristy Moore, Jennifer Couch, and Amberly Hall pitched their product, seeking $150,000 for a 10% equity stake.

Holiball is a straightforward inflatable Christmas ornament designed for home decoration and gifting purposes.

Did Holiball Get a Deal on Shark Tank?

Founders Kristy Moore, Jennifer Couch, and Amberly Hall pitched Holiball on Shark Tank, seeking $150,000 for a 10% equity stake. They presented Holiball as a simple inflatable Christmas ornament for home decoration and gifting.

During their pitch, they highlighted the product’s benefits and discussed their sales performance and company growth. By November 1st, 2019, Holiball had generated $171,000 in sales. They projected sales of $650,000 for 2020, with an expected profit of $300,000. However, inventory shortages had hindered their ability to fulfill larger orders.

The cost to produce each Holiball is $10, with retail prices ranging from $40 to $60. Managing inventory was identified as a major challenge.

Despite limited marketing budget for Christmas 2019, they achieved $30,000 in sales in just 3 days. Post-Christmas sales in January 2020 reached $115,000.

Originally focused on wholesale, comprising 70% of their revenue, the company shifted to digital and launched an SEO-optimized website in response to the pandemic.

Kevin O’Leary expressed interest but cited an existing portfolio conflict. Barbara Corcoran and Mark Cuban proposed investing $150,000 for 25% equity each. Daymond John offered the same investment for 20% equity, emphasizing his experience with licensed holiday products. Lori Greiner sought to team up with Daymond for a joint offer of $150,000 for 20% equity.

Ultimately, Kristy, Jennifer, and Amberly accepted Mark Cuban and Barbara Corcoran’s offer of $150,000 for 25% equity each.

What Happened To Holiball After Shark Tank?

Before appearing on Shark Tank, Holiball struggled to grow its business due to inventory shortages.

Following their successful pitch on Shark Tank, the founders received not only funding but also valuable support in branding, licensing, and streamlining their product. Holiball, a unique and trendsetting product, saw its sales soar into the millions after the show, despite the high market prices for similar items.

In December 2021, Holiball achieved a record-breaking sales milestone of $4.4 million during the holiday season. Currently, Holiball is available in over 200 stores, ranging from mom-and-pop shops to boutiques across 38 states and 8 countries.

Their impressive growth was showcased in Shark Tank Season 15 Episode 8. When they initially appeared on the show, their sales were $117,000. By 2023, just three years later, their sales had skyrocketed to $14 million.

What Is Holiball Net Worth?

Before striking a deal on Shark Tank, Holiball was valued at $1.5 million, while the Shark Tank deal valued Holiball at $600,000. By the end of 2021, Holiball had achieved impressive sales totaling $4.4 million.

Currently, Holiball’s estimated worth ranges between $0.9 million and $1.6 million.

Yes, Holiball is still in business as of July 2024.