Jane Carroll, a successful entrepreneur, once ran a thriving flower business. However, she had to close it due to the 2008 financial crisis. Around the same time, she faced a serious health challenge when she had a heart attack at the age of 41. Despite these setbacks, Jane didn’t give up. She went on to start her own cookie brand called Jane Bakes, which was sold in big stores like Whole Foods.
Later, Jane launched Jane Foodie, a company that offers ready-to-eat frozen meals that are healthy, natural, and delicious. She recently appeared on Shark Tank Season 16 to seek investment for her business. Let’s find out if any of the Sharks were interested in investing in her venture.
| Company Name | Jane Foodie | |
| Founder | Jane Carroll | |
| Founded | 2023 | |
| Product | Flash Frozen Fresh Food | |
| Asked For | $300k for 15% equity | |
| Final Deal | $300k for 25% equity | |
| Sharks | Lori Greiner | |
| Episode (Shark Tank USA) | S16 E16 | |
| Air Date | April 11th, 2025 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Fishkill, New York, USA | |
| Lifetime Worth (Sales) | $1.1 Million *estimated | |
| Valuation | $2 Million *estimated | |
Who Is The Founder Of Jane Foodie?
Jane Foodie was officially launched in 2023 by Jane Carroll, a successful entrepreneur who has already run two thriving businesses.
Before Jane Foodie, she was known for her flower business, which was featured on Oprah’s “Favorite Things” list. She also ran a small coffee shop. Now, Jane is focusing on her frozen foods business, aiming to provide delicious, healthy meals made with care.
How Was The Shark Tank Pitch Of Jane Foodie?
Jane Carroll appeared on Shark Tank seeking $300,000 for 15% equity in her company, Jane Foodie, valuing it at $2 million. She explained her business, which focuses on natural flash-frozen foods, and shared her inspiring journey of surviving a heart attack at 41 and starting her food business. She also provided samples of her products for the Sharks to taste.
Barbara Corcoran asked about sales, and Jane revealed that the company made $640,000 in sales in 2023 and $580,000 so far in 2024, bringing the total sales to over $1.1 million. Most of her sales come from local retail stores, while only 10% are online.
Jane mentioned that she hasn’t partnered with a co-packer yet because she hasn’t found one capable of handling flash-frozen fresh foods. She shared that the average cost to make frozen fresh soup is $2.13, with a wholesale price of $3 and an MSRP of $6.50.
Kevin O’Leary said the company isn’t worth $2 million and decided not to invest. Mark Cuban felt Jane’s frozen food business was too tied to her café business and opted out. Barbara offered $300,000 for 33% equity, while Robert Herjavec said Barbara’s offer was better and went out. Lori Greiner showed interest and offered $300,000 for 28% equity.
Jane countered Barbara’s offer with 25% equity, but Barbara suggested 27%. During this negotiation, Lori accepted Jane’s counteroffer of $300,000 for 25% equity. Ultimately, Jane struck a deal with Lori Greiner for her flash-frozen food business.
Breakdown Sharks Offer
Note: Here’s a quick summary of the offers and counteroffers between the Sharks and Jane Carroll:
| Sharks | Offers |
| Kevin O’Leary | No Offer |
| Barbara Corcoran | $300k for 33% equity |
| Mark Cuban | No Offer |
| Lori Greiner | $300k for 28% equity |
| Robert Herjavec | No Offer |
| Founder’s (Countered) | $300k for 25% equity |
| Final Deals | $300k for 25% equity (Lori) |
Jane Foodie Shark Tank Update
After securing a deal with Lori Greiner, Jane Carroll was thrilled. Her focus remains on launching her flash-frozen fresh foods in big-box retail stores, while also leveraging her café business to sell these products. Currently, Jane Foodie offers a variety of foods, including soups, cupcakes, biscuits, desserts, and grilled chicken.
The exposure from Shark Tank has helped promote the brand, increasing trust among potential customers. This visibility is expected to boost sales as more people become aware of Jane Foodie’s offerings. With Lori’s support, Jane is well-positioned to expand her business further into the retail market.
What Is the Net Worth of Jane Foodie?
Jane Foodie secured a deal on Shark Tank at a valuation of $1.2 million. The global frozen food market is expanding, with some sources estimating an annual growth rate (CAGR) of about 5.4% by 2030. Based on future growth and lifetime sales projections, Jane Foodie’s current net worth is estimated to be around $1.3 million.
Season 16, Episode 16
- AirTulip Update
- RUFF Liners Update
- Sock Candy Update
