Tucky is an elastic belt through which you can tuck and crop your shirts, hoodies, and sweaters under this belt and get a stylish look of your choice. This is the first comfortable belt that helps in crop tops.
This Tucky Belt business was founded by Brooke Knaus in 2022. Brooke always used different hacks to do a no-bulk tuck. There are many people on social media who make life hack videos related to ‘no-bulk tuck’.
However, she found these hacks too uncomfortable, so she designed the Tucky Belts. She did a lot of research and spent her valuable time making this product.
What is Tucky Belt?
The Tucky Belt is a comfortable solution to achieving a ‘no-bulk tuck’. Thick, luxurious Jacquard elastic has been used to make this belt, and silicone strips have been mixed in for extra grip.
This belt makes it easy to tuck/crop shirts, hoodies, and sweaters. Now there is no need to crop the shirts inside the bra. This belt is available in 4 sizes Extra Small, Small, Medium, Large and Large. Its cost is $30.
Company Name | Tucky Belt | |
Founder | Brooke Knaus | |
Founded | 2022 | |
Product | An undergarment accessory | |
Asked For | $70k for 30% equity | |
Final Deal | $70k for 39% equity | |
Shark | ![]() | |
Episode (Shark Tank USA) | S14 E22 | |
Air Date | May 19, 2023 | |
Business Status | In Business | |
Website | Visit Website | |
Headquarters | Charlotte, North Carolina, United States | |
Lifetime Worth (Sales) | $100K *estimated | |
Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who is The Founder of Tucky Belt?
The Tucky Belt business was founded by Brooke Knaus, a resident of North Carolina. She started this business in 2021.
Brooke has studied Public Relations, Advertising, and Applied Communication at Champlaine College.
How Was The Shark Tank Pitch Of ‘Tucky Belt’?
Brooke enters Shark Tank and asks Sharks for $70,000 for 30% equity. She gave a demo to Shark about the working of the Tucky Belt and how this product helps in cropping the shirt.
This company was launched in 2022, and within 6 months she has made $60,000 in gross sales. 98% of sales were done online.
The landed and packaging cost of the product is $5 and the retail cost is $30. She has made $40,000 profit so far.
Lori Greiner and Mark Cuban declined to invest in this business because it was not a good fit for them. Kevin O’Leary offered $70k for 40% equity. Daymond John matched Kevin’s offer.
Brooke countered 39% equity, this is a true joke. Daymond John agreed to this offer.
Finalize: Daymon John invests $70k in ‘Tucky Belt’ for 39% equity.
What Happened To Tucky Belt After Shark Tank?
After Brooke appeared in Shark Tank, she told the sharks about her business idea. Many things happened between the Shark Tank founders regarding the business.
What’s new on Tucky Belt
Last Update: August 10, 2023
After this episode of Shark Tank aired, most of her belts were sold out within 12 hours and Brooke himself told about it on Instagram. This belt was featured on the Today Show on June 15, 2023.
This company has launched a new product Stitchy. Clothes like scarves can be temporarily attached to shirts with this Stitchy.
Tucky Belt Shark Tank Update
Brooke did a great pitch on Shark Tank. She told about the shark crop problem and also gave its solution. Her product became very popular on the Tiktok platform, due to which she also generated very good sales.
We’re following Brooke Knaus along with her company for further updates.
What is The Net Worth of Tucky Belt?
The current worth of Tucky Belt is estimated at $179k. Brooke has studied advertising and knows how to market a product. We hope that she will make good sales through her unique advertising strategy in the coming times.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
Years | Annual Revenue |
2023 | TBD |
2022 | $100k *estimated |
Funding Reports to Date!
Years | Funding Amount | Investor |
May 2023 | $70k (Seed) | Daymond John |
Is Tucky Belt Still In Business?
This business was officially launched in 2021. After the launch of the business, very good sales were being generated through social media.
This belt went viral on the social media platform Tiktok. Many users had also purchased this belt. The current address of this business is in Charlotte, North Carolina, United States.
Yes, Tucky Belt is still in business as of August 2023.