Umaro Foods is a food brand based in Albany, California, that uses seaweed to produce natural proteins specifically designed for women and children. The startup officially launched in 2022.
According to food experts, seaweed is one of the most natural sources of protein due to its ability to thrive independently in the ocean without the need for watering, cultivation, or fertilizer.
One of Umaro Foods’ products, Meat Eater, resembles bacon but is a vegan alternative. It is described as meaty, crispy, and crunchy, providing a satisfying eating experience.
Umaro Foods offers a variety of protein options, including seaweed, chickpeas, coconut, sunflower, and plant-based flavors and colors, along with sea salt and sugarcane, which can be incorporated into various dishes.
| Company Name | Umaro Foods |
| Founder | Beth Zotter and Amanda Stiles |
| Product | plant-based protein source |
| Asked For | $500,000 For 2% Equity |
| Final Deal | $1,000,000 For 7% Equity |
| Shark | Mark Cuban |
| Episode (Shark Tank USA) | Season 13 Episode 18 |
| Business Status | In Business |
Who Is The Founder Of Umaro Foods?
Beth Zotter and Amanda Stiles are the co-founders of Umaro Foods, leading the startup with their expertise and supported by a dedicated team that has significantly contributed to the company’s success.
Beth Zotter, the Co-Founder and CEO, brings experience as a technology entrepreneur focused on renewable energy. Before founding Umaro, she collaborated with science-based startups at Cyclotron Road and led research and development at Bio Architecture Lab, a seaweed biofuels company.
Amanda Stiles serves as the Chief Technology Officer (CTO) and Co-Founder, leveraging her background as a Ph.D. plant biochemist. Previously, she led the research team at Ripple Foods, demonstrating her expertise in the field.
In addition to Zotter and Stiles, the Umaro Foods team includes Royal Sayewitz, the Director of Business Operations, and Tim Arapov, a protein scientist. Each member plays a crucial role in the company’s operations and development.
Did Umaro Foods Get a Deal on Shark Tank
The founder initially approached the Sharks with an offer of $500,000 for 2% equity in the company. Kevin O’Leary countered with a proposal to invest $500,000 for 8% equity. In response, the founder issued a counteroffer, requesting $1 million for 8% equity.
Mark Cuban expressed interest in the founder’s demand for $1 million. Following Cuban’s interest, Lori Greiner decided to invest $500,000 for a 4% equity stake, with the option for additional investment in the next funding round.
Subsequently, the founder made a second counteroffer, agreeing to accept $1 million from Mark Cuban in exchange for a 7% equity stake in the company.
