The Frozen Farmer is a food and beverage company that specializes in ice creams made from fresh fruits. Their frozen desserts are based on recipes from their third-generation family farm, using ingredients sourced directly from their farm.
They offer a variety of gluten-free desserts, including Sorbet and Frobert. Their desserts range in calories from 70 to 370. Customers can purchase their flavors online through the company website or from retail stores like Kroger, Walmart, and Bakers.
Company Name | The Frozen Farmer | |
Founder | Katey Evans and Kevin Evans | |
Founded | 2015 | |
Product | Frozen Ice cream and Dessert | |
Asked For | $125k for 20% equity | |
Final Deal | $125k for 30% equity | |
Shark | Lori Greiner | |
Episode (Shark Tank USA) | S11 E17 | |
Air Date | Mar 27, 2020 | |
Business Status | In Business | |
Website | Visit Website | |
Headquarters | Bridgeville, Delaware, United States | |
Lifetime Worth (Sales) | $48M *estimated | |
Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
The founders and CEOs of The Frozen Farmer are Katy Evans and Kevin Evans, a husband-and-wife team. Originally, they worked on their third-generation family farm, but in 2015, they decided to start their own company, focusing on creating frozen desserts.
How Was The Shark Tank Pitch Of The Frozen Farmer?
Katy Evans entered Shark Tank seeking $125,000 for a 20% equity stake in The Frozen Farmer. She shared that their products were available in over 70 Delaware stores and had generated $300,000 in sales in 2019.
Of their total sales, 15% came from Delaware grocery stores, while the remainder came from wholesale sales.
Mark Cuban expressed concerns, noting that many others were doing similar things, and decided not to invest. Kevin O’Leary and Daymond John also opted out.
Lori Greiner, however, offered $125,000 for a 30% equity stake, contingent on a deal with National China. Katy accepted Lori’s offer immediately.
The Frozen Farmer Shark Tank Update
After securing funding from Lori Greiner, The Frozen Farmer entered into a partnership with Giant Food Store, expanding their product availability to over 170 stores across Pennsylvania, Maryland, Virginia, Washington, D.C., and beyond. By 2021, their sales reached $1 million, and by 2022, they skyrocketed to $20 million.
In July 2022, they received a $2.5 million line of credit from WSFS Bank, and by the end of the year, their products were available in 8,000 stores. The brand also gained visibility by sponsoring JTG Daugherty Racing’s No. 47 Camaro ZL1, driven by Ricky Stenhouse, in the 2022 NASCAR Cup Series.
By August 2023, The Frozen Farmer had expanded nationwide, with their products available in Kroger, Walmart, City Market, Giant, Bakers, and Stop and Shop. In April 2023, they were featured on The Sesh podcast channel.
In February 2023, their products became available at Fry’s Food Stores, and by August 2023, their annual revenue reached $25 million.
The progress of The Frozen Farmer was shared in Shark Tank Season 12, Episode 20. Initially, the business was shut down due to the COVID-19 pandemic, but after reopening, they received a significant offer from Walmart.
A deal was signed, and their products were launched in 4,300 Walmart stores. Their sales grew from $300,000 before Shark Tank to over $1 million annually, with $15 million in committed purchase orders. By 2022, Lori predicted that their sales could top $20 million.
What Is the Net Worth of The Frozen Farmer?
The Frozen Farmer’s estimated net worth is currently $10 million. In 2019, the company achieved annual sales of $300,000. However, by 2023, their sales have grown significantly, reaching $25 million annually.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
Years | Annual Revenue |
2023 | $25M *estimated |
2022 | $20M *estimated |
2021 | $1M *estimated |
2020 | $1M *estimated |
2019 | $1M *estimated |
Funding Reports to Date!
Years | Funding Amount | Investor |
March 2020 | $125K | Lori Greiner |
Yes, The Frozen Farmer is still in business as of April 2024.