Create a Castle is a unique bucket designed for building castles with sand and snow, making it easy for anyone to construct impressive structures, regardless of skill level.
For beginners, attempting to build a castle by hand can be challenging and time-consuming. However, using the Castle Bucket allows for quick and beautiful results.
This product is available in various sizes and models, including the Pro Tower Kit, Deluxe Tower Kit, Basic Tower Kit, Castle Light Kits, and Starter Tower Kit.
The Castle Bucket can be used both indoors and outdoors and is available for purchase at Walmart, on the company website, and on Amazon.
| Company Name | Create a Castle | |
| Founder | Kevin Lane and Laurie Lane | |
| Founded | 2016 | |
| Product | Create a Castle using sand in less time | |
| Asked For | $350K for a 10% equity | |
| Final Deal | $350K for a 20% equity | |
| Shark |  Kendra Scott | |
| Episode (Shark Tank USA) | S14 E3 | |
| Air Date | Oct 7, 2022 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Bridgewater, Connecticut, US | |
| Lifetime Worth (Sales) | $6.6M *estimated | |
| Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Create a Castle?
The founder and CEO of Create a Castle Manufacturing Company is Kevin Lane, a web designer. Kevin started Code Hounds, LLC, a web production and design studio, in 2010.
He studied fine arts at Green Mountain College before earning a BFA in Graphic Design from Western Connecticut State University. After completing his education, Kevin worked as a web designer for several companies, including WebMediaBrands, Jupitermedia, LifeCare, and others.
Laurie Lane is the co-founder of Create a Castle. In addition to her role at the company, she is an independent vacation planner and account manager.
How Was The Shark Tank Pitch Of Create a Castle?
Kevin and Laurie entered Shark Tank seeking $350,000 for a 10% equity stake, valuing their company at $3.5 million. They demonstrated their product, which allows users to easily build castles with snow and sand.
The duo holds 12 patents worldwide. In 2021, they generated $600,000 in sales, and in 2022, they have already reached $3 million. However, their sales in 2021 resulted in a loss of $100,000 due to high shipping costs caused by COVID-19. This year, they anticipate making $300,000 from $3 million in sales, with a profit margin of 22% to 27%.
Mark Cuban expressed concerns about the business’s profitability relative to its sales potential and chose to opt out. Kevin and Lori also decided against investing, stating they did not find the business investable. Kendra Scott was enthusiastic about the product and offered $350,000 for a 20% equity stake.
Daymond John offered the same amount for a 25% equity stake, along with a licensing agreement. The entrepreneurs countered Kendra with a request for $350,000 for a 15% equity stake, but Kendra was firm on her offer of 20%. Ultimately, the entrepreneurs decided to go with Kendra.
Finalize: Kendra Scott invested $350k in Create a Castle for 20% equity.
Create a Castle Shark Tank Update
Create a Castle is a promising and profitable company, although the pandemic hindered its ability to generate profits. The entrepreneurs projected a profit of $300,000 for 2022.
While the Sharks appreciated the business idea, they were concerned about the cash flow, leading Kevin, Mark, and Lori to exit.
On October 8, 2022, Daymond John conducted a Twitter survey asking, “Who would buy Create a Castle for their kids?” Notably, 55% of respondents expressed interest in purchasing the product.
Similar products, like castle kits, are widely available on Amazon, with children often buying them for play. Create a Castle is also available at Sam’s Club retail stores.
Following their investment on Shark Tank, the product was listed on The HSN Online Platform in November 2022. They have since launched three new products: Buildmaster, Castle Light Kits, and the Dig and Hold Anchoring System. Customers can purchase these items from retailers such as Fat Brain Toys, BeachNecessities, Barnes & Noble, and Amazon.
Their products are now available in 35 independent retail stores across various states in the U.S. and have reached the Australian market.
On June 12, 2023, Kevin and Laurie Lane participated in the Astra Trade Show to showcase their products. They experienced strong sales during the summer months of July 2023, leading to shipments handled by FedEx and USPS.
Co-founder Laurie Lane has been nominated for the 2023 Wonder Women Awards in Toys, Licensing & Entertainment. By August 2023, the company’s annual revenue had reached $3 million.
With Kendra Scott as a partner, Create a Castle benefits from her expertise in brand building, which is expected to help the business expand its presence nationally and internationally. The entrepreneurs anticipate selling $3 million worth of products in 2022, with a projected profit of $300,000.
We will continue to follow Kevin Lane and Laurie Lane for further updates on their company.
What Is Create a Castle Net Worth?
Create a Castle invents products designed for entertainment, making it easy to build castles. At the company’s inception, they achieved impressive sales. Currently, the net worth of Create a Castle is estimated at $1.5 million.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
| Years | Annual Revenue |
| 2023 | $3M *estimated |
| 2022 | $3M *estimated |
| 2021 | $600k *estimated |
Funding Reports to Date!
| Years | Funding Amount | Investor |
| October 2022 | $350K | Kendra Scott |
The manufacturing company is headquartered in Bridgewater, CT, and employs approximately 2 to 10 people.
