Julia Dixon was a college counselor. She noticed that hiring a counselor was too expensive for many students. To solve this problem, she started a company called ESAI in 2023. ESAI uses artificial intelligence (AI) to help students apply to college at a low cost. The AI helps students write essays, find scholarships, plan application deadlines, and gives guidance like a real counselor.
By May 2025, ESAI has helped 100,000 students. Julia appeared on Shark Tank Season 16, Episode 19 to ask the Sharks for investment. Let’s find out if any Sharks invested money in her business.
Company Name | ESAI | |
Founder | Julia Dixon | |
Founded | 2023 | |
Product | AI Counselor for college student | |
Asked For | TBD | |
Final Deal | TBD | |
Sharks | TBD | |
Episode (Shark Tank USA) | S16 E19 | |
Air Date | May 9th, 2025 | |
Business Status | In Business | |
Website | Visit Website | |
Headquarters | New York, NY, USA | |
Lifetime Worth (Sales) | $TBD *estimated | |
Valuation | $TBD *estimated |

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Who Is The Founder Of ESAI?
Julia Dixon officially launched the AI counselor tool ESAI in 2023. She was previously a college counselor and also worked as a Production Intern at Black River Farm and Ranch and CBS Sports.
Additionally, she worked for more than six years at Weber Shandwick in various job positions. Regarding her education, Julia completed her studies at the University of Michigan.