The Pocket Panty is an undergarment business that sells portable panties for women. Ashlee Lena Turner started this business to solve a real problem. Ashlee is very busy with her work and she could not even go home to change her panties.
The existing options were uncomfortable so she started designing her Panties, this is where “The Pocket Pantay” was born.
Before starting this business, Ashlee owned a Sweet Sugar Shop in Melrose Strip in Los Angeles, California in 2006 and handled celebrity parties, baby showers, awards shows catering events.
Due to building construction issues, she had to close the sweet sugar shop. After starting a new business, Ashlee appeared on Shark Tank Season 15 Episode 9 to ask for the shark’s help in marketing.
What Is The Pocket Panty?
The Pocket Panty is a portable panties business made for women. Apart from being comfortable, it is also fresh and clean which is great for hygienic purposes.
The cost of one pack of pocket panties is $10 and the cost of 5 packs of pocket panties is $45. Apart from this, also sell shower caps which cost $13. All these products are available on the company website.
| Company Name | The Pocket Panty | |
| Founder | Ashlee Lena Turner | |
| Founded | 2021 | |
| Product | Portable Pocket Panty | |
| Asked For | $80,000 for 10% equity | |
| Final Deal | No Deals | |
| Shark | No Sharks | |
| Episode (Shark Tank USA) | S15 E9 | |
| Air Date | Dec 15, 2023 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Los Angeles, California, USA | |
| Lifetime Worth (Sales) | $80k *estimated | |
| Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of The Pocket Panty?
Ashlee Lena Turner is the founder of The Pocket Panty Business. Before this business, Ashlee used to own a sweet sugar shop. She had to close that business due to construction issues.
How Was The Shark Tank Pitch Of The Pocket Panty?
Ashlee entered Shark Tank to scale her business and asked the Sharks for $80,000 for 10% equity at $800k Valuation. She launched the business in late 2021 and made sales of $8,000 in September 2021, recouping her investment.
One pair of Panty landed costs $2.20, sells for $10 retail, and wholesale for $5. Her total sales are $60,000. All the sharks out, no one invested in this business but the sharks suggested that she should do marketing on social media.
| Sharks | Offers |
|---|---|
 Robert Herjavec | No Offer |
 Kevin O’Leary | No Offer |
 Mark Cuban | No Offer |
 Emma Grede | No Offer |
 Lori Greiner | No Offer |
| Founder’s (Countered) | No Counters |
| Final Deals | No Deals |
What Happened To The Pocket Panty After Shark Tank?
The Pocket Pantay didn’t get the deal in Shark Tank but a lot of people came to know about Ashlee’s story and it might have generated some good sales.
What’s new on The Pocket Panty
Last Update: December, 2023
Thousands of visitors visited the product website simultaneously to buy the product, which also generated some sales.
The Pocket Panty Shark Tank Update
After appearing on Shark Tank, Ashlee Lena Turner told the Sharks about her entrepreneurial journey and also shared her sales data so far. This episode had a positive impact on the business and was able to generate good revenue.
What Is The Pocket Panty Net Worth?
Pocket Panty net worth is estimated at $0.5 million. According to some websites, the market size of night & underwear in the United States is estimated to be US$5,587.00 million in 2023. The growth of this industry is also increasing gradually. Hopefully, this business can get a good start from this episode.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
| Years | Annual Revenue |
| 2023 | *estimated |
| 2021-22 | $80k *estimated |
Funding Reports to Date!
| Years | Funding Amount | Investor |
| N/A | N/A | N/A |
Is Pocket Panty Still In Business?
Ashlee Lena Turner has very good knowledge of retail business and she will do well in e-commerce business. To expand this business, a good marketing strategy is needed.
The headquarters of this company is in Los Angeles, California, United States, and 1-5 employees are working in it.
Yes, Pocket Panty is still in business as of December 2023.
frequently asked questions
Who founded Pocket Panty?
Pocket Panty was founded by Ashlee Lena Turner.
Did Pocket Panty get a deal on Shark Tank?
The Pocket Panty didn’t get the deal on Shark Tank.
I just watched Ashlee Lena Turner’s pitch on Shark Tank. She was great, but unfortunately, none of the Sharks felt The Pocket Panty was investable. Ashlee, heed the suggestion of social media. I feel it will work for you. I will definitely be a customer. Your idea is definitely decreeable.