Torch is a military-themed bodysuit designed for women soldiers, also known as Torch Warriorwear bodysuits. The founder and CEO of this business is Haley McClain Hill. Before starting Torch, Haley served as an active-duty Air Force officer for four years and was an AFROTC cadet at Penn State for five years.
During her nine-year military career, Haley found that wearing military T-shirts was uncomfortable and was unable to find a bodysuit in official military colors that suited her needs.
Recognizing that many other women faced similar issues, she created a bodysuit that matched official military colors. Her video showcasing the bodysuit went viral on TikTok, receiving a great response worldwide.
To grow her business, Haley appeared on Shark Tank Season 15, Episode 13, seeking $150,000 for 10% equity at a $1.5 million valuation.
Torch Warriorwear bodysuits are designed for all women, not just those in the military. They come in both long and short designs, with sizes ranging from X-Small to X-Large. The available colors include Coyote Brown, Navy Brown, Marine Green, Coast Guard Blue, Black, Grey, and White.
The short-sleeved fearless bodysuit is priced at $60, while the sleeveless version costs $70. Additionally, Haley sells hats for $40 and satin scrunchies for $10.
Company Name | Torch | |
Founder | Haley McClain Hill | |
Founded | Jun 2021 | |
Product | Bodysuits for Modern Day Women Warriors | |
Asked For | $150k for 10% equity | |
Final Deal | $150k for 22.5% equity | |
Shark | Lori Greiner | |
Episode (Shark Tank USA) | S15 E13 | |
Air Date | Feb 2, 2023 | |
Business Status | In Business | |
Website | Visit Website | |
Headquarters | Downey, California, USA | |
Lifetime Worth (Sales) | $1M *estimated | |
Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Torch?
Haley McClain Hill is the founder and CEO of Torch, a company specializing in military-themed bodysuits for women.
Before starting Torch, Haley served as an Air Force Fire Officer and an AFROTC Cadet for nine years. In addition to her military service, she has been a cheerleader for the San Francisco 49ers and the Atlanta Falcons.
Currently, Haley works as a professional speaker with Atlas Speakers on a contract basis.
How Was The Shark Tank Pitch Of Torch?
Torch, a company founded by Haley McClain Hill, specializes in military-themed bodysuits for women. After entering Shark Tank Season 15 Episode 13, Haley asked the Sharks for $150,000 in exchange for 10% equity in the company. She highlighted her comfortable bodysuit product designed for both military and civilian women.
The company reported the following sales figures:
- June 2021 to end of 2021: $16,000
- 2022: $86,000
- 2023 (projected): $500,000
The cost to make each bodysuit is $13, with retail prices set at $60 for short-sleeved and $75 for long-sleeved versions. Haley has invested a total of $100,000 into the business, with $50,000 coming from her own funds and $50,000 from her grandmother.
During the pitch:
- Mark Cuban declined, stating it wasn’t his type of business.
- Robert Herjavec and Kevin O’Leary also decided not to invest.
- Emma Grede refused to invest as well.
Lori Greiner offered $150,000 for 25% equity, which Haley countered to 20%. The deal was eventually finalized with Lori for 22.5% equity.
Sharks Offers list!
Sharks | Offers |
---|---|
Robert Herjavec | No Offer |
Kevin O’Leary | No Offer |
Mark Cuban | No Offer |
Emma Grede | No Offer |
Lori Greiner | $150k for 25% equity (#1) $150k for 22.5% equity (#2) |
Founder’s (Countered) | $150k for 20% equity (#1) |
Final Deals | $150k for 22.5% equity |
Torch Shark Tank Update
Torch Warriorwear secured a deal on Shark Tank with Lori Greiner, who invested $150,000 for 22.5% equity. The episode went viral and received significant media attention. Currently, we are following the founder and her business for more information.
After entering Shark Tank, Haley McClain Hill explained her Warriorwear Bodysuits and shared the business’s growth report. Given the appeal of military-themed products, the business has potential for increased sales.
What Is Torch’s Net Worth?
Torch’s net worth is estimated at $0.5 million. The bodysuit market is relatively small with limited competition, though the body shapers industry, which had an estimated value of USD 2.4 billion in 2022, indicates significant potential for growth.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
Years | Annual Revenue |
2024 | $ *estimated |
2023 | $500k *estimated |
2022 | $86k *estimated |
2021 | $16k *estimated |
Funding Reports to Date!
Years | Funding Amount | Investor |
2023 | $150k | Lori Greiner |
To expand her business, Haley McClain Hill needs a strong marketing partner to elevate her brand.
Currently, we are monitoring the founder and her business for further updates. Torch is headquartered in Downey, California, and Haley is currently managing the business on her own.
Yes, Torch is still in business as of February 2024.
frequently asked questions
Who founded Warrior Wear Bodysuits?
Warrior Wear Bodysuits was founded by Haley McClain Hill.
Did Warrior Wear Bodysuits get a deal on Shark Tank?
Yes, Torch Warrior Wear Bodysuits got a deal in Shark Tank.