Boost Oxygen is a Milford, Connecticut-based brand that provides supplemental oxygen. The brand claims its lightweight aluminum bottles deliver 95% of an aviator’s breathing oxygen.
These portable canisters are easy to use and carry anywhere, containing 21% oxygen and 78% nitrogen. All oxygen is completely natural and available in various aromatherapy scents.
No medical prescription is required to purchase these cans, as they do not contain medical-grade oxygen. Boost Oxygen offers multiple sizes and scents, including Natural, Peppermint, Pink Grapefruit, Menthol, and more, with prices ranging from $8.99 to $17.99.
You can find these oxygen cans at retail stores such as CVS, Walmart, Kroger, Lowe’s, and more. They are also available for purchase on Amazon.
| Company Name | Boost Oxygen |
| Founder | Mike Grice and Rob Neuner |
| Founded | 2007 |
| Product | Portable 95% Pure Supplemental Oxygen |
| Asked For | $1M for 5% equity |
| Final Deal | $1M as a loan at 75.% intrest for 6.5% equity |
| Shark | Kevin O’Leary |
| Episode (Shark Tank USA) | S11 E2 |
| Air Date | Oct 6, 2019 |
| Business Status | In Business |
| Website | Visit Website |
| Headquarters | Milford, Connecticut, United States |
| Lifetime Worth (Sales) | $41 Million+ |
| Go To Amazon | Buy Now |
| Watch On | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Boost Oxygen?
Rob Neuner is the founder and CEO of Boost Oxygen, which he co-founded with Chief Operating Officer Mike Grice in 2007.
Rob Neuner
Rob grew up in Lakes, NJ, and earned an MBA in International Finance from the Fordham Gabelli School of Business. He spent many years working as a beer distributor in the Czech Republic, where he conceived the idea for oxygen canisters.
How Was The Shark Tank Pitch Of Boost Oxygen?
Mike Grice and Rob Neuner entered the Shark Tank and explained the importance of oxygen cans at high-altitude locations. They asked the sharks for $1 million in exchange for 5% equity.
Barbara Corcoran stated she was out. This year, their sales reached $6.4 million, with a profit of $1.5 million. In 2018, their net income was $705,000. Rob mentioned that their company holds 95% of the market share in the United States.
The product is priced at $7.99, $9.99, and $17.99 for consumers, while the cost to manufacture a 2-liter can is $2.50. Rob explained that the $1 million funding would be used to hire staff and expand retail distribution.
Rohan Oza remarked that it is a decent market and therefore opted out. Lori Greiner and Mark Cuban also declined to invest. Kevin O’Leary offered a $1 million loan at 9% interest for 36 months in exchange for 7.5% equity.
Rob countered with a proposal for a $1 million loan at 6% interest for 5% equity. Kevin then countered with a $1 million loan at 7.5% interest for 6.25% equity.
Finalize: Kevin O’Leary invests $1M as a loan at 75.% interest for 6.5% equity in “Boost Oxygen”.
Boost Oxygen Shark Tank Update
Boost Oxygen secured a deal on Shark Tank, with Kevin O’Leary investing $1 million in the company as a loan. After the episode aired, Kevin promoted the product by uploading a video. Along with the sharks, several popular celebrities were seen using Boost Oxygen.
In April 2020, the company donated $5,000 to the Connecticut Food Bank. Following the episode’s airing, Rob, the founder, reported that all the products sold out within just three days.
During the COVID-19 pandemic in 2020, Boost Oxygen experienced significant growth, as many people across the United States began using the product. Jung Kook, a member of BTS, was spotted using Boost Oxygen on Disney+, further increasing its visibility among fans and consumers.
The progress report shared in Shark Tank Season 12, Episode 23, revealed that the company sold $15 million worth of products within a year of appearing on the show. Initially available in only 4,000 retail stores, Boost Oxygen has now expanded its presence to over 8,000 locations. By 2021, the company’s revenue had surpassed $20 million.
As of February 2023, Boost Oxygen is available in more than 13,375 retail stores across the United States, including Walmart, Lowe’s, Kroger, and CVS. Additionally, the company distributes its products to countries such as Singapore, Ecuador, Australasia, New Zealand, South Africa, Spain, and Italy, reaching over 13 countries in total.
The Shark Tank episode was a success for Boost Oxygen, leading to a surge in product sales, with all items selling out within three days. We look forward to following Mike Grice and Rob Neuner for further updates on their company’s progress.
What Is The Net Worth of Boost Oxygen?
The valuation of Boost Oxygen during its Shark Tank appearance was $20 million, despite securing $1 million in funding as a loan. The company’s worth could potentially range between $20 million and $35 million, depending on its sales and overall performance.
Yes, Boost Oxygen is still in business as of April 2024.
