Baubles + Soles is a brand offering interchangeable shoes that are slip-resistant, machine washable, and 100% recyclable.
Many women keep multiple pairs of shoes for themselves and their children for various occasions, which can be costly. Baubles + Soles provides a solution with its interchangeable shoes that let you create different looks using the same pair.
You can change the shoe’s appearance by attaching various Baubles, which are available on Amazon and the company’s website.
| Company Name | Baubles + Soles | |
| Founder | Duc Nguyen and Lisa Nguyen | |
| Founded | 2017 | |
| Product | Interchangeable American-made shoes | |
| Asked For | $100k for 15% equity | |
| Final Deal | $100k for 25% equity | |
| Shark |  Daymond John | |
| Episode (Shark Tank USA) | S11 E7 | |
| Air Date | Nov 10, 2019 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Huntington Beach, California, United States | |
| Lifetime Worth (Sales) | $1.7M *estimated | |
| Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Baubles + Soles?
Lisa Nguyen is the founder and CEO of Baubles + Soles, with her husband, Duc Nguyen, serving as the co-founder.
After earning her Master of Laws from the University of Sydney, Lisa worked for three years as the Executive Director of “Voice.”
How Was The Shark Tank Pitch Of Baubles + Soles?
Duc and Lisa Nguyen, the husband-and-wife team behind Baubles + Soles, presented their business on Shark Tank, seeking $100,000 for 15% equity.
Their base shoe, including packaging, costs $11, retails at $49.95, and wholesales for $25. In 2018, the company generated nearly $150,000 in sales, with 80% of revenue coming from wholesale. They projected $300,000 in sales for 2019.
Initially, all the sharks declined, leaving Lisa visibly shocked. In response, she asked them to “de-risk” the deal, leading Daymond John to offer $100,000 for 25% equity.
Finalized: Daymond John invests $100k in exchange for 25% equity in Baubles + Soles.
What Happened To Baubles + Soles After Shark Tank?
After their Shark Tank episode aired, sales of Baubles + Soles shoes increased, and Daymond John ultimately closed the deal. By 2022, the company’s estimated annual revenue reached $500,000.
However, as of June 16, 2023, their website was unavailable, and further updates on the business are limited. Duc and Lisa Nguyen’s presentation on Shark Tank impressed the panel, but initially, all the sharks declined, feeling the footwear business wasn’t investable at that time.
We continue to follow updates on Duc and Lisa Nguyen and their company.
What Is the Net Worth of Baubles + Soles?
Baubles + Soles currently has an estimated net worth of $1.5 million. Entering the footwear industry is challenging due to strong competition from well-established brands, making it difficult for new brands to succeed.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
| Years | Annual Revenue |
| 2023 | $200k *estimated |
| 2022 | $500k *estimated |
| 2021 | $350k *estimated |
| 2020 | $250k *estimated |
| 2019 | $300k *estimated |
| 2018 | $150k |
Funding Reports to Date!
| Years | Funding Amount | Investor |
| Nov 2019 | $100K (Seed Round) | Daymond John |
The company, based in Huntington Beach, California, has a small team of 2-10 employees.
Yes, Baubles and Soles are still in business as of June 2023.
