Let Them Eat Candles Shark Tank Update (Season 15)

Loree Sandler and Bob Michelson both appeared in Shark Tank Season 15 Episode 17 and asked the Sharks for $250k for 10% equity in their company Let Them Eat Candles which is an Edible Chocolate Candles.

The idea for the edible chocolate candles business came to Loree during her son’s 12th birthday party. She saw how good it would be if a candle was put in a cake and it could be made edible.

She left her job as an architect to learn how to make chocolate candles at Chicago’s French Pastry School and the Chocolate Academy. She made many prototypes and tested them to reach the final product. To bring the product to the market, she created a website with better packaging. A total of 1.5 million candles have been sold in this company since January 2012.

What Is Let Them Eat Candles?

Image via Instagram @letthemeatcandles

Let Them Eat Candles are edible candles that are used on birthday parties or any special occasion. This company sells candles made from milk chocolate and dark chocolate. One pack of candles costs $11.95 with 3 available.

You can buy them from Publix, World Market, Mariano’s, Raleys, Lunds Byerlys, and more retail stores. It is also available on Amazon.

Company NameLet Them Eat Candles
FounderLoree Sandler
ProductEdible Chocolate Candles
Asked For$250k for 10% equity
Final Deal$125k in Cash + $125k as a loan for 18% equity
SharkLori Greiner Profile for Shark Tank Lori Greiner
Episode (Shark Tank USA)S15 E17
Air DateMarch 8th, 2024
Business StatusIn Business
WebsiteVisit Website
HeadquartersWinnetka, Illinois, USA
Lifetime Worth (Sales)$1M *estimated
Buy and WatchBuy NowAmazon Prime

Another Shark Tank Pitch

Who Is The Founder Of Let Them Eat Candles?

Image via ABC Shark Tank

The founder and CEO of Let Them Eat Candles Company is Loree Sandler. Loree completed her Master of Architecture from the University of Illinois Chicago.

How Was The Shark Tank Pitch Of Let Them Eat Candles?

Loree Sandler and Bob Michaelson both asked the Sharks for $250k for 10% equity at a $2.5 million valuation. Currently, each piece candle is being sold for $2.99-$3.99. The making cost is $0.85 and wholesale cost is $1.69 and the direct-to-consumer is $3.99.

Their lifetime sales are $2.3 million and sales in 2022 were $675,000. They are hoping to do $1 million in sales in 2023. They are getting good re-orders from Publix retail stores and are currently testing the product at Kroger and Albertsons.

Kevin O’Leary said that it would take a lot of time to make money in this business, so he is out. Robert Herjavec said that there is a lot of competition in this category so he is out. Barbara Corcoran offered $250k for 25% equity.

Lori Greiner offered $125k in Cash + $125k as a loan for 20% equity. Bob said they couldn’t give 20% equity. Lori countered 18% equity. Loree and Bob accepted Lori Greiner’s offer.

Sharks Offers list!

Robert Herjavec Robert HerjavecNo Offer
Kevin O'Leary Shark Tank Profile Kevin O’LearyNo Offer
Mark Cuban Shark Tank Profile Mark CubanNo Offer
Barbara Corcoran Barbara Corcoran$250k for 25% equity
Lori Greiner Profile for Shark Tank Lori Greiner$125k in Cash + $125k as a loan for 20% equity (#1)
$125k in Cash + $125k as a loan for 18% equity (#2)
Founder’s (Countered)15% equity for both Barbara and Lori.
Final Deals$125k in Cash + $125k as a loan for 18% equity

What Happened To Let Them Eat Candles After Shark Tank?

Let Them Eat Candles got a deal in Shark Tank. Lori Greiner invested in this company. Many people on Reddit are surprised by their sales data.

Let Them Eat Candles Shark Tank Update

Loree Sandler and Bob Michelson both gave a very good presentation after entering Shark Tank, however, Loree is the real owner of this business. They need the sharks so they can make their edible chocolate candles available in other BigBox retail stores.

What Is Let Them Eat Candles’s Net Worth?

Let Them Eat Candles’s net worth is estimated at $0.6 million. In earlier times there were very few businesses that sold edible candles but now a lot of businesses have started and along with edible candles a variety of cakes are sold.

Annual Revenue by Years

Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.

YearsAnnual Revenue
2024 *estimated
2023$1M *estimated
2012-22$2.3M *estimated

Funding Reports to Date!

YearsFunding AmountInvestor
2023$250kLori Greiner

Is Let Them Eat Candles Still In Business?

This is a competitive market, if the right strategy is not made then it will be difficult to sustain this business. Sharks can probably help Loree in growing this business.

The official address of this business is Winnetka, Illinois, United States and approximately 2 people are working in it.

Yes, Let Them Eat Candles is still in business as of March 2024.

frequently asked questions

Who is the Founder of Let Them Eat Candles?

Let Them Eat Candles was founded by Loree Sandler.

Did Let Them Eat Candles get a deal on Shark Tank?

Yes, Let Them Eat Candles got a deal on shark tank.

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