Bleni Blends offers a vending machine that prepares real fruit smoothies in just 60 seconds. The smoothies are dairy-free, with some using oat milk. The machine operates cashlessly and is available 24/7.
Founded by brothers Stuart and Peter Shapiro, Bleni Blends was created to provide a safe and automated solution for fresh smoothies. With their extensive experience in the food and beverage industry, they developed the 60-second smoothie machine, launching the Bleni Blends brand under Unattended Solutions Inc. in 2019.
On Shark Tank Season 14 Episode 18, Stuart and Peter sought $250,000 for 6% equity at a $4.1 million valuation. Their brand addresses the demand for delicious and healthy smoothies in the growing food and beverage industry.
The Bleni Blends Kiosk is an automatic machine that also serves iced coffees, using advanced vending technology to deliver fresh products in just 60 seconds. It features an interactive touchscreen ordering system, allowing for cashless payments through credit and debit cards, Apple Pay, Google Pay, and more.
Each machine occupies 12 square feet, with the company claiming profitability per square foot. Installed at 51 locations including malls, airports, museums, hospitals, and universities, the machine offers 5 fresh smoothies and 2 iced coffees, with oat milk used in the iced coffee.
Company Name | Bleni Blends | |
Founder | Stuart Shapiro and Peter Shapiro | |
Founded | 2019 | |
Product | fresh smoothie-making machine | |
Asked For | $250k for 6% equity | |
Final Deal | $250K for 30% equity + $500k line of Credit (Some Condition) | |
Shark | Lori Greiner | Daniel Lubetzky |
Episode (Shark Tank USA) | S14 E18 | |
Air Date | Mar 31, 2023 | |
Business Status | In Business | |
Website | Visit Website | |
Headquarters | Philadelphia, Pennsylvania, United States | |
Lifetime Worth (Sales) | $1.5M *estimated | |
Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Bleni Blends?
Bleni Blends was founded in 2019 by Stuart Shapiro and Peter Shapiro, both of whom have extensive experience in the food and beverage industry.
Stuart Shapiro
Stuart is the Chief Operating Officer of Unattended Solutions Inc., DBA Bleni Blends. He holds a Bachelor of Science in Business Administration from Tulane University. Stuart’s professional background includes working in family law practice, where he held various roles such as Legal Assistant and Accounts Receivable Manager.
Peter Shapiro
Peter serves as the CEO and President of Bleni Blends. He completed his studies as an Assistant Vice President at Tulane University. Peter started Four Seasons Investments in 2006 and launched the Robotic Desserts business in 2016.
Bleni Blends Before Shark Tank
Stuart and Peter Shapiro, both experienced in the food and beverage industry, launched Bleni Blends in 2019 under Unattended Solutions Inc. Their extensive experience in the field helped them create a smoothie vending machine that uses real fruits and natural ingredients.
In February 2022, Bleni Blends machines were introduced at Weber State University and Methodist Dallas Medical Center. By September 2022, the founders showcased their product with Compass Group USA.
How Was The Shark Tank Pitch Of Bleni Blends?
In their Shark Tank pitch, Stuart and Peter Shapiro asked for $250,000 in exchange for 6% equity in Bleni Blends. They impressed the Sharks with the taste of their juice and coffee made from the machine. By 2022, they had 41 machines in various locations, each generating $8,000 per month.
The average cost of a smoothie is $5.25, and the company’s sales grew from $10,000 in 2020 to $275,000 in 2021, reaching $465,000 in 2022. Each machine costs $19,500 to produce and is sold for $30,000.
Kevin O’Leary and Daymond John opted out of the deal. Lori Greiner and Daniel Lubetzky offered $250,000 for 35% equity, with Daniel proposing an additional $500,000 line of credit, contingent on conditions.
The founders countered with 15% equity, but Lori and Daniel refused. Daniel eventually increased his offer to $250,000 for 35% equity plus a $500,000 line of credit, provided everything was in order.
Finalize: Lori Greiner and Daniel Lubetzky invests $250K for 30% equity + $500k line of Credit (if you said it right).
Bleni Blends Shark Tank Update
After receiving funding from Shark Tank, Bleni Blends experienced a significant boost in sales within a week. In February 2023, they launched their new Pink Dragon Smoothie and tested it at Dans Fresh Market. The company has since installed its smoothie-making machines at various locations, including Children’s National Hospital and UBS Nashville.
As of now, the machines are present at 53 locations across Canada and the United States. Founders Stuart and Peter Shapiro sought funding to expand their business into high-traffic areas in the United States. The Shark Tank pitch involved extensive discussions with the sharks about the business’s potential.
We’ll continue to follow Stuart Shapiro and Peter Shapiro for further updates on their company.
What Is The Net Worth of Bleni Blends?
Bleni Blends is estimated to be worth $714,000. The company’s smoothie machine is designed to provide fresh and natural fruit smoothies and coffee through an innovative, user-friendly technology that facilitates easy, contactless payments.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
Years | Annual Revenue |
2023 | TBD |
2022 | $1.2M *estimated |
2021 | $275k *estimated |
2020 | $10k *estimated |
Funding Reports to Date!
Years | Funding Amount | Investor |
March, 2023 | $250K (Seed Round) | Lori Greiner & Daniel Lubetzky |
Founded in 2019, Bleni Blends appointed Nik Wright as the exclusive operator in March 2021. Nik, who is from Salt Lake City, Utah, brings extensive experience from the food and beverage industry.
The company’s headquarters is located in Philadelphia, Pennsylvania, and it employs between 3 to 10 people.
Yes, Bleni Blends is still in business as of August 2024.
frequently asked questions
When was Bleni Blends launched?
Bleni Blends was launched in 2019 by Stuart Shapiro & Peter Shapiro.
Where is Bleni Blends from?
The official headquarters of this brand is in Philadelphia, Pennsylvania, United States.