I Love Chamoy is a food brand that primarily sells sweet, tangy, and spicy Mexican sauces. The founder of I Love Chamoy Company is Annie Leal, who started this company because she was trying to cure her father’s diabetes so that she could make Mexican sauce without sugar.
Annie was born in Mexico and grew up with a taste of Chamoy. A few years ago, her father was diagnosed with diabetes, so he couldn’t eat Mexican sauce. For this reason, Annie started the I Love Chamoy Company which makes sweet, tangy, and spicy chamoy without artificial flavors and sugar.
This company was included in the top 10 finalists in the H-E-B’s2022 Quest for Texas Best competition in August 2022. Out of these top 10 finalists, 5 winners were selected and I Love Chamoy Company received $25,000 as grand prize.
The sausage of this brand became very viral on the social media platform Tiktok and many food influencers made videos on this product. To expand her business, Annie Leal decided to go to Shark Tank Season 15 Episode 5.
What Is I Love Chamoy?
I Love Chamoy is a food and beverage company known for its sweet, tangy, and spicy Mexican sauces. Native Mexican chili peppers, lime powder, salt, Xanthan gum, monk fruit, sodium benzoate, and hibiscus powder are used to make the sauce.
This food does not contain allergens, carbohydrates, and sugars which is very good for people with diabetes. This sauce lasts for 6 months outside the refrigerator and for 12 months in the refrigerator. Currently, this sauce is available in 3 flavors Original, Chilli Mango, and Pickle.
Each bottle costs $12 and is available on Amazon, Walmart, and Instacart.
|Company Name||I Love Chamoy|
|Product||Sugar-free Mexican Sauce|
|Asked For||$300k for 5% equity|
|Final Deal||No Deals|
|Episode (Shark Tank USA)||S15 E5|
|Air Date||Oct 28, 2023|
|Business Status||In Business|
|Lifetime Worth (Sales)||$5.1M *estimated|
|Buy and Watch||Buy Now||Amazon Prime|
Another Shark Tank Pitch
Who Is The Founder Of I Love Chamoy?
The founder of I Love Chamoy Company is Annie Leal who is a Mexican Latina American. She started this business to promote her culture and because of her father’s diabetes.
How Was The Shark Tank Pitch Of I Love Chamoy?
After entering Shark Tank, Annie Leal made a brilliant pitch and asked the Sharks for $300k for 5% equity at a $6 Million Valuation. Recently Annie’s has launched new candy categories. Kevin O’Leary tasted the candy and he liked it a lot.
A few months after the sauce was launched, Annie’s launched a candy product line. In 2022, they generated sales of $550,000 and so far in 2023, sales of $1.3 million have been made. Additionally, they are projecting $3.8 million or $4 million in sales by the end of the year.
The candy product was launched a few months ago and they only made $30,000 in sales. Most of the sales are from their Mexican sausage.
This product is available in 250 grocery stores in Texas, including Heb & More. Making cost of sausage is $1.60-$2 and cost on the website is $12, retailer cost is $3-$4. She estimates that this year’s profit could be $1.5 million.
Kevin O’Leary offered $300k for 15% equity. Except for Kevin, all the sharks say that this business is not investable for them.
Annie counters Kevin with $350k for 7% equity. Kevin said no. Annie countered another $300k for 8% equity but Kevin said he could deal at 12.5% but Annie said no.
What Happened To I Love Chamoy After Shark Tank?
I Love Chamoy Company does not have a deal on Shark Tank. Although Kevin had made an offer to Annie due to her demand for more equity, Annie refused. According to Annie, this Mexican sausage and candy business is growing very well these days.
What’s new on I Love Chamoy
Last Update: October, 2023
This beverage company has made a total of $5.1 million in sales and after Shark Tank, sales are expected to increase significantly.
I Love Chamoy Shark Tank Update
Unfortunately, I Love Chamoy did not get the deal on Shark Tank but despite this, there has been a huge jump in the sales of this company. After free promotion on national TV, sales increased manifold within some time.
What Is I Love Chamoy Net Worth?
I Love Chamoy’s net worth is estimated at $5 million. This Latina-owned sugar-free food business has won the $25,000 grand prize in the H-E-B’s2022 Quest for Texas Best competition.
Is I Love Chamoy Still In Business?
Mexican Latina-owned company I Love Chamoy is doing very well. Founder Annie has handled this business well.
The headquarters of this company is in the United States, and 11-50 people are working in it.
Yes, I Love Chamoy is still in business as of October 2023.
frequently asked questions
Who founded I Love Chamoy?
I Love Chamoy was founded by Annie Leal.
Did I Love Chamoy get a deal on Shark Tank?
I Love Chamoy didn’t get the deal on Shark Tank.