Family clothing brand KaAn’s Designs co-founders Kenny Green and Ashley Green appeared on Shark Tank Season 16, seeking $75,000 for 15% equity. Their company specializes in unique matching outfits for families.
They wanted the Sharks’ help to expand their business nationwide. Todd Graves showed interest, and they secured a deal with Todd Graves and Daymond John: $75,000 as a loan for 15% equity, valuing the company at $500,000.
| Company Name | KaAn’s Designs | |
| Founder | Kenny Green and Ashley Green | |
| Founded | 2014 | |
| Product | Matching outfits for families | |
| Asked For | $75K for 15% equity | |
| Final Deal | $75K as a loan for 15% equity | |
| Sharks | Todd Graves | |
| Episode (Shark Tank USA) | S16 E6 | |
| Air Date | Nov 22th, 2024 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Fort Wayne, Indiana, USA | |
| Lifetime Worth (Sales) | $4 Million *estimated | |
| Valuation | $500k | |
Who Is The Founder Of KaAn’s Designs?
KaAn’s Designs was founded in 2014 by Kenny Green, Ashley Green, and their family.
Regarding education, Ashley earned her Bachelor’s degree in Education from Indiana University Bloomington. Her husband, Kenneth, holds an MBA and is a professional digital marketer. He previously worked as a Marketing Associate at Annie’s for a few years.
How Was The Shark Tank Pitch Of KaAn’s Designs?
Entrepreneurs Kenny and Ashley entered Shark Tank and explained their business model to the Sharks. They shared that they hold blank inventory and print designs on clothing only after receiving orders before shipping them out.
Kevin O’Leary was curious about customer acquisition and return on ad spend (ROAS). Ashley responded, stating that their acquisition cost is $9.37, with a customer return rate of 30%. For every $1,000 spent on ads, they achieve a 5x ROAS.
The cost to produce an adult shirt is $5.12, which they sell for $26, while kids’ shirts cost $4.24 to make and sell for $21. When Mark Cuban asked about sales, Ashley revealed that their lifetime sales from 2016 to 2024 totaled $3.2 million. In 2023, they generated a profit of $44,000, and for 2024, they expect sales between $280,000 and $300,000. Currently, they spend 5% of their revenue on ads.
Kevin O’Leary felt the business wasn’t big enough for an investor, so he dropped out. Lori Greiner believed other Sharks were better suited for the business and also opted out.
Daymond John told Kenny and Ashley they could scale their print-on-demand business to $5–$10 million without an investor, so he declined as well.
Todd Graves made an offer of $75,000 as a loan for 15% equity, with Daymond John providing mentorship. Ultimately, Kenny and Ashley accepted the deal with Todd.
Breakdown Sharks Offer
Note: Here’s a quick summary of the offers and counteroffers between the Sharks and Kenny Green and Ashley Green:
| Sharks | Offers |
| Kevin O’Leary | No Offer |
| Daymond John | No Offer |
| Mark Cuban | No Offer |
| Lori Greiner | No Offer |
| Todd Graves | $75k as a loan for 15% equity |
| Founder’s (Countered) | $75k cash for 15% equity |
| Final Deals | $75k as a loan for 15% equity |
KaAn’s Designs Shark Tank Update
After securing a deal with Raising Cane’s founder Todd Graves, he helped promote their business by featuring it in his 800+ restaurant locations.
In an interview with 21Alive News, Kenny and Ashley revealed that their sales saw a significant boost following the Shark Tank deal.
What Is KaAn’s Designs Net Worth?
The company previously raised funding at a $500,000 valuation. Since print-on-demand is a highly competitive industry, success can be challenging for small business owners. Currently, KaAn’s Designs has an estimated net worth of around $2 million.
