NOCD is a sugar-free, zero-carb drink enriched with Branched Chain Amino Acids (BCAAs), which are beneficial for health. This drink is suitable for anyone and promotes energetic performance.
Some of the key benefits include enhanced memory, focus, mood, motivation, and cognitive function. Originally launched in Bangalore, NOCD is now available in over 1,100 stores and has an e-commerce presence in India.
Company Name | NOCD |
Founder | Siddharth Mishra & Vinay Kumar |
Business | Energetic BCAA Drink |
Asked For | ₹50 Lakhs for 2% Equity |
Final Deal | ₹20 Lakhs for 15% Equity ₹30 Lakhs Debt |
Shark | Vineeta Singh |
Episode (Shark Tank India) | S1 E3 |
Business Status | In Business |
Net Worth | ₹13.3 Crores *estimated |
Website | Buy Now |
Who is the founder of NOCD?
NOCD is part of Joules Health, founded by Siddharth Mishra and Vinay Kumar. The founders sought an investment of ₹50 lakhs for 2% equity in their company on Shark Tank.
Vineeta Singh, the founder of Sugar Cosmetics, expressed interest in investing. She ultimately closed a deal for ₹20 lakhs in exchange for 15% equity and ₹30 lakhs as a debt investment.