Zoom Interiors, a virtual interior design service company, was co-founded by Madeline Fraser, Elizabeth Grover, and Beatrice Fischel-Bock. The founders launched the business via Zoom to offer innovative interior design solutions.
Initially, the co-founders faced significant challenges but managed to navigate them effectively.
On Shark Tank Season 6 Episode 28, they sought $100,000 for 20% equity at a $500,000 valuation to expand their business. Zoom Interiors operates entirely online.
The company provides virtual interior design services, allowing users to design their spaces according to their preferences. Their algorithm offers design suggestions based on an analysis of the user’s room.
While their design service is free for users, Zoom Interiors generates revenue through affiliate marketing of furniture items.
Company Name | Zoom Interiors | |
Founder | Madeline Fraser, Elizabeth Grover, and Beatrice Fischel-Bock | |
Founded | 2013 | |
Product | online interior design company | |
Asked For | $100k for 20% equity | |
Final Deal | $100k for 33% equity | |
Shark | Barbara Corcoran | |
Episode (Shark Tank USA) | S6 E28 | |
Air Date | May 8, 2015 | |
Business Status | Out of Business | |
Website | Visit Website | |
Headquarters | Los Angeles, California, US | |
Lifetime Worth (Sales) | $40M *estimated | |
Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Zoom Interiors?
The co-founders of Zoom Interiors are Madeline Fraser, Elizabeth Grover, and Beatrice Fischel-Bock. They started the company in 2013.
How Was The Shark Tank Pitch Of Zoom Interiors?
The three co-founders, Madeline Fraser, Elizabeth Grover, and Beatrice Fischel-Bock, entered Shark Tank seeking $100,000 for 20% equity in Zoom Interiors. They shared that their first year’s total sales were $186,000, with a net margin of only $3,000.
While all the sharks initially refused to invest, Barbara Corcoran expressed interest and offered $100,000 for 33% equity. The co-founders accepted her offer.
What Happened To Zoom Interiors After Shark Tank?
Zoom Interiors secured a deal on Shark Tank with Barbara Corcoran, who invested and planned to make changes to the software.
In 2016, Sean Rad, CEO of Tinder, reached out to Beatrice Fischel-Bock, Co-Founder and CEO of Zoom Interiors, and the brand was renamed Homee after a year. Sean Rad and other investors contributed a total of $7.2 million to Homee. However, a few years later, the Homee brand was renamed Hutch. Unfortunately, in 2020, the Hutch app was shut down.
As of August 2023, Zoom Interiors is out of business. Despite several achievements following the Shark Tank episode, the company eventually closed. There are no further updates available about the company at this time.
What Is the Net Worth of Zoom Interiors?
Zoom Interiors had an estimated net worth of $5 million. The virtual interior design industry has seen increasing competition, with many new services emerging and established furniture brands offering free virtual design options.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
Years | Annual Revenue |
2020 | $40M *estimated |
Funding Reports to Date!
Years | Funding Amount | Investor |
2015 | $100k | Barbara Corcoran |
Founded in 2013, Zoom Interiors was shut down in 2020. The company raised a total of $20 million in funding throughout its lifecycle, including during rebranding phases.
The company’s headquarters was located in Los Angeles, California, United States.
No, Zoom Interiors is Out of business as of August 2023.