Santa’s Enchanted Mailbox is a business that sells the Magical Red Color Mail System. It is a simple plastic container designed like a mail box. When the children put the card in the box and move the flag back, then the card becomes invisible.
Children are very happy with this type of mailbox because they feel that their card has gone to Santa. This magical box makes Christmas day more happy for kids.
This business idea came to Chris Cirri and Elisa Cirri in 2016 when they were decorating the filmsy mailbox. To bring real magic to this mailbox, Chris’s stepfather-in-law is a retired engineer and he prototyped the product.
Chris & Elisa appeared on Shark Tank Season 13 Episode 8 with this product and asked the sharks for $150,000 for a 30% equity at a $500K Valuation. This is a seasonal product which sells very well during Christmas.
What Is Santa’s Enchanted Mailbox?
Santa’s Enchanted Mailbox is a magical Santa box business. This box is made from plastic material in red color and simple method has been used in it. Because of this, when children put the letter in the box and push back the flag, then the letter becomes invisible.
Kids enjoy this type of product a lot. Because of this, the sale of such products is very high during Christmas.
The first prototype of this product was made from wood after which the final product was made through 3D printing machine. This product is available on multiple platforms including Bed Bath and Beyond, Walmart, Hobby Lobby and Amazon.
|Company Name||Santa’s Enchanted Mailbox|
|Founder||Chris Cirri and Elisa Cirri|
|Product||Magical mailbox system|
|Asked For||$150k for a 30% equity|
|Final Deal||No Deals|
|Episode (Shark Tank USA)||S13 E8|
|Air Date||Dec 10, 2021|
|Business Status||In Business|
|Headquarters||Wallingford, Connecticut, United States|
|Lifetime Worth (Sales)||$2.5M *estimated|
|Go To Amazon||Buy Now|
|Watch On||Amazon Prime|
Another Shark Tank Pitch
Who Is The Founder Of Santa’s Enchanted Mailbox?
Chris Cirri is the Founder and President of CSS Innovations, the company behind Santa’s Enchanted Mailbox. This company was launched in 2017. This is the company’s co-founder Elisa.
Chris worked at Capital One for 3 years as Vice President, Spark Business Cards. He worked as the Division Sales Director in Heartland for 1.5 years. He has joined American Express on December 2022 as a Director, Regional & Centralized Client Group.
Santa’s Enchanted Mailbox Before Shark Tank
The business idea for Santa’s Enchanted Mailbox came to Chris and Elisa in 2016. To work on this idea, Chris got his step father-in-law to make a prototype of this magic mail box.
After the prototype was completed, Chris built the final product through 3D printing. He gave the product to his child to use and it started working.
This product was brought to the market in 2017, within about 3 years (in 2019), 100,000 units of this product were sold.
Chris comes from a sales background and knows very well how to market the product. When these mailboxes were launched on the website, 300 units of mailboxes were sold out in just 30 minutes.
At the beginning of the business, Chris was successful in listing this product on Amazon, Wayfair, and Home Shopping Network.
How Was The Shark Tank Pitch Of Santa’s Enchanted Mailbox?
Chris and Elisa both entered Shark Tank with their mailbox product and asked the sharks for $150k for a 30% equity. They gave a better pitch to the sharks about their product.
Chris’s step father-in-law who is a retired engineer helped in making the prototype of this product. Chris trademarked the name of this product with two granted utility patents. Chris explained to Shark about their licensing agreement.
In the first year they did sales of $120,000, in the 2nd year their sales boosted to $1.7 Million because they became available on the Big Box retailer (Walmart, Wayfair, HSN, etc).
On 3rd year 2020, due to Covid19 Pandemic, they faced huge losses, as Elisa’s salon was also shut down. Their mailbox business had to go the licensing route. In the first year they were given 4% in the licensing agreement, 6% in the 2nd year and 6% in the 3rd year.
The landed cost of this product is $17.25 and it is sold in the United States for $49.99. When they dropped the price of the product, its price was $24.99.
Kevin O’Leary said this is a seasonal product and it is not for him then he is out. Mark Cuban said it has a lot of complexities, so he’s out. Barbara Corcoran said that its price is very high, so she is out.
Kevin O’Leary said wait, the Queen of Plastics is still here. Lori Greiner also refused to invest in this business.
Finalize: Santa’s Enchanted Mailbox didn’t get a deal in Shark Tank.
What Happened To Santa’s Enchanted Mailbox After Shark Tank?
Santa’s Enchanted Mailbox is an interesting magic product but this product did not find investment in Shark Tank. Despite the good sales of this product, this product was unable to take investment.
Most people liked this business of Shark Tank, many people shared their opinion about this product on social media.
This mailbox product was sold out at the time of 2021 Christmas, however after one week this product returned. This Original Santa’s Enchanted Mailbox product is out of stock as of December 26, 2022.
Chris is working part time in this business and he is working as a Director, Regional & Centralized Client Group in American Express Company from December 2022.
Santa’s Enchanted Mailbox Shark Tank Update
This magic mailbox didn’t get an investment in Shark Tank. But the product of this business was promoted for free on TV and this resulted in thousands of dollar sales for this business.
On 26 December 2022, this product is out of stock from its own website and Amazon etc. platforms.
We’re following Chris Cirri and Elisa Cirri along with their company for further updates.
What Is Santa’s Enchanted Mailbox Net Worth?
In Shark Tank this business asked for $500k valuation but this business did not get the deal. At the time of 2021 Christmas, this business had performed very well in terms of sales. Santa’s Enchanted Mailbox net worth is currently estimated at $0.3 million.
Is Santa’s Enchanted Mailbox Still In Business?
As of December 26, 2022 this business is currently down. This product is out of stock on other platforms like Amazon.
This product is available in Amazon India. It is being sold under the name of Mr. Christmas 24061 and its Indian price is Rs.15,905.
This business’s social media handle is not active since January 2022 and founder Chris is working part time in this business since December 2022.
This business’s headquarters is in Wallingford, Connecticut, United States.
Yes, Santa’s Enchanted Mailbox is still in business as of December 2022.
frequently asked questions
How does Santa’s Enchanted mailbox work?
After adding the letter to the mailbox and raising the flag, the letter will disappear.
When was Santa’s Enchanted Mailbox launched?
The business idea for Santa’s Enchanted Mailbox came up in 2016 and was officially launched in 2017.