Kahawa 1893 is a traditional African coffee business. This company offers different types of premium coffee. This company imports all the coffee products directly from the farmer and gives them access to the direct consumer by processing the coffee.
This company was founded in 2017 by Margaret Nyamumbo. Margaret grew up on a coffee farm in Kenya and three generations of her family have been involved in the coffee business. Although they did not have any land for coffee.
There are 90% women in Kenya who work in coffee farms but 1% of them own land. Margaret moved to the United States for her further studies. After graduation, she came back home and decided to start a company to take Kenyan coffee to the world.
This coffee brand aims to bring premium African coffee from direct women coffee farmers to the world. Margaret appeared on Shark Tank Season 14 Episode 14 for funding and asked the sharks for $350,000 for 5% equity at a $7 Million Valuation.
What Is Kahawa 1893?
Kahawa 1893 is an African coffee brand. The brand name “Kahawa” means coffee in Swahili and 1893 refers to the date of the founder’s story. This brand sources all its coffee from women farmers in Kenya, Rwanda, and Congo.
The brand sells different types of coffee products, including Safari Blend, Kenyan Single Origin, Serengeti Blend, Ethiopian Blend, Roaster’s Choice, and more.
Along with coffee, it also sells tea of different types. The cost of this coffee pack ranges from $16.99 – $19.99. A landing page has been built on the website of this company to give tips to the farmers of Congo, Kenya, and Rwanda. The consumer will get direct coffee from the farmer and can provide $2, $5, $10, $20, $50, and $100 as tips.
|Company Name||Kahawa 1893|
|Product||African premium coffee|
|Asked For||$350K for 5% equity|
|Final Deal||$350K for 8% equity|
|Episode (Shark Tank USA)||S14 E14|
|Air Date||Feb 17, 2023|
|Business Status||In Business|
|Headquarters||Berkeley, California, United States|
|Lifetime Worth (Sales)||$6M *estimated|
|Buy and Watch||Buy Now||Amazon Prime|
Another Shark Tank Pitch
Who Is The Founder Of Kahawa 1893?
The founder and CEO of this company is Margaret Nyamumbo, who is a native of Kenya. Her family was a coffee plant in Kenya and didn’t even have land for coffee.
Margaret moved to the United States for her studies and worked for a few years after studying finance an MBA from Harvard University.
Kahawa 1893 Before Shark Tank
The relationship of this coffee brand dates back to 1893 when the founder’s family used to work on a coffee farm in Kenya. 13% of coffee in the world is produced only in African countries and coffee in Africa countries is in high demand.
It became the first coffee-brand brand to be sold at Trader’s Joe on May 12, 2021. This product has become available at 200 stores from California to other states of America.
On July 2021, she signed a deal with Target stores to list the product in 50 states. The products of this brand are available at Trader Joe’s, Target, The Fresh Market, Sprouts, and +768 stores.
How Was The Shark Tank Pitch Of Kahawa 1893?
Margaret Nyamumbo entered Shark Tank and asked the sharks for $350k for 5% equity. Kevin O’Leary started laughing after hearing this asked amount. Emma Grede said she is a Tea girl but she liked this coffee very much.
90% of the laborers working in coffee farms in Kenya are women, but 1% of them are women who have their own land. Through the product of this brand, women coffee farmers will get compensation through tips from direct consumers.
When Margaret came to the United States to study, she had only $200 and did not know anyone in America. Their total sales in the last 12 months (2021) were $2 million. Sales so far in 2022 are $1.3 million.
Margaret projects $4 million in annual sales by the end of 2022. 85% of the sales of this business come from grocery stores at wholesale, and 15% of the sales come directly from the consumer. The product is sold at grocery stores for $8 at wholesale. The making cost of the product is $5.5.
Sales are projected to be $4 million in 2022 and pre-tax profit is estimated at $600k. She made a profit of $150k on $2 million in sales in the last 12 months.
Emma Grede offered $350,000 for 12.5% equity. Robert Herjavec said he cannot be a lead investor. But he told Margaret that if he accepted Emma’s offer, he would get an additional $350k for 12.5% equity. Emma and Robert both offer $700k for 25% equity.
Margaret Nyamumbo countered 8% equity Emma said no. Margaret said that she did not want to lose much equity at this time, so she asked Emma for some amount as a loan. Margaret still held on to 8% equity.
Mark Cuban explained Margaret’s counteroffer of $150k for 8% equity + $200k as a loan. Emma Grede, Robert Herjavec, Mark Cuban, and Lori Greiner said they were interested in the offer. Robert Herjavec made another offer of $350k for 8% equity.
Emma Grede made another offer of $350k for 8% equity. Margaret accepts Emma’s offer.
Finalized: Emma Gerde invested $350k in Kahawa 1893 for 8% equity.
What Happened To Kahawa 1893 After Shark Tank?
Margaret was able to get an investment in Shark Tank for her coffee business. Mark Cuban said this coffee business is worth more than $7 million.
What’s new on Kahawa 1893
Last Update: July 1, 2023
This episode was re-aired on June 9, 2023, on ABC. This product is currently available at Sprouts, Trader Joe’s, and The Fresh Market stores.
No new information has also become available.
Kahawa 1893 Shark Tank Update
Margaret pitched very well to the sharks after entering the shark tank and gave complete information about her business. She told Shark about the struggle story of a Kenyan coffee farmer.
We’re following Margaret Nyamumbo along with her company for further updates.
What Is The Net Worth of Kahawa 1893?
Kahawa 1893 is estimated to be worth $4.3 million. The founder of this brand is originally from Kenya and is currently living in California. The total population of Kenya as of 2019 is 47.6 million.
Coffee of Kenya was started in 1893 and in recent times the coffee of this country is famous worldwide. The total in Kenya is 160,000 hectares which are used only for coffee farming. The market size of the coffee industry in 2023 is $495 billion and the growth of this industry is increasing continuously.
Is Kahawa 1893 Still In Business?
This coffee business was officially launched in 2017 and its founder Margaret understands this business very well. Founder’s 3rd generation has been working on coffee.
The main objective of this company is to deliver African premium coffee to the world. Slowly this company is expanding in the United States.
Numerous media publications have featured the company, including Elite Daily, New York, Robb Report, and more.
This foods and beverages brand is headquartered in Berkeley, California, United States, and employs 2-10 people.
Yes, Kahawa 1893 is still in business as of July 2023.
frequently asked questions
Who founded the Kahawa 1893?
Kahawa 1893 was forked in 2017 by Margaret Nyamumbo.
What is the cost of Kenyan Coffee?
Cost of 12 oz Kenyan Single Origin Coffee is $19.99.