Boona is a personal care products brand, known for its Tandem Shower, an attachment that transforms a standard shower into a dual shower system. It is easy to install and doesn’t require contractors or renovations.
The cost of one Tandem Shower is $199, while two are priced at $249. They also offer bulk deliveries for hotels. Their products are available for purchase on their official website.
| Company Name | Boona | |
| Founder | Brett Skaloud and Jeff Feiersen | |
| Founded | 2021 | |
| Product | Tandem Shower | |
| Asked For | $400k for 10% equity | |
| Final Deal | No Deals | |
| Shark | No Sharks | |
| Episode (Shark Tank USA) | S15 E17 | |
| Air Date | March 8th, 2024 | |
| Business Status | In Business | |
| Website | Visit Website | |
| Headquarters | Seattle, Washington, USA | |
| Lifetime Worth (Sales) | $1.97M *estimated | |
| Buy and Watch | Buy Now | Amazon Prime |
Another Shark Tank Pitch
Who Is The Founder Of Boona?
Jeff Feiereisen is the co-founder of Boona, while Brett Skaloud serves as the co-founder and CEO. The company was established in March 2021.
Feiereisen is an electrical engineer with 3-4 years of experience in various roles at Microsoft, Amazon, and LivePerson. Skaloud, a mechanical engineer, has worked as a designer at Redbox and Amazon.
How Was The Shark Tank Pitch Of Boona?
Skaloud and Feiereisen pitched the Sharks for $400,000 in exchange for 10% equity. Currently, they have 5,000 customers, with an average rating of 4.7 out of 5 stars. They generated $774,113 in sales through Kickstarter by selling approximately 3,000 units.
In 2023, they project sales of $1.7 million, with a gross profit margin of 71% and a net profit margin of 54%. Their total profit from these projected sales would exceed $850,000.
The landed cost of the product is $69. Barbara Corcoran expressed concerns about the water pressure of the shower and decided to opt out. Robert Herjavec stated he was not interested in purchasing the shower.
Mark Cuban mentioned he doesn’t think it’s an investable business, so he also opted out. Lori Greiner stated she couldn’t connect with the product for investment purposes and chose to withdraw as well.
Kevin O’Leary presented two offers: the first being $400,000 for 10% equity plus a royalty of $40 per unit sold until he recoups $1.2 million, and the second being $400,000 for 33.3% equity. Skaloud countered with an offer of $600,000 for 20% equity, but Kevin declined.
Mark Cuban raised concerns about the 20% equity offered to Kevin, given that the company currently has $250,000 in cash reserves. During discussions between Mark and the founders, Kevin O’Leary reiterated that he is out.
Sharks Offers list!
| Sharks | Offers |
|---|---|
 Robert Herjavec | No Offer |
 Kevin O’Leary | $400k for 10% equity + a royalty of $40 per unit sold until $1.2 Million is paid (#1) $400k for 33.3% equity (#2) |
 Mark Cuban | No Offer |
 Barbara Corcoran | No Offer |
 Lori Greiner | No Offer |
| Founder’s (Countered) | $600k for 20% equity |
| Final Deals | No Deals |
Boona Shark Tank Update
The Tandem Shower by Boona did not secure a deal on Shark Tank; all the Sharks ultimately declined to invest in the business. Although Kevin O’Leary, known as Mr. Wonderful, initially made an offer, he later withdrew it. Many users on Reddit have expressed concerns about the water pressure of the showers.
Co-founders Skaloud and Feiereisen delivered an impressive presentation of their product, discussing various aspects of the business. The co-founders emphasized the need for the Sharks’ expertise to help make the product available in big-box stores.
What Is Boona’s Net Worth?
Boona’s net worth is estimated at $0.7 million. This unique product is likely to attract many couples, especially after its appearance on Shark Tank. In 2022 alone, the company raised $774,113 through a Kickstarter campaign in just 35 days.
Annual Revenue by Years
Note: This report is based on our research and data so far. In this, we are only estimating the annual revenue.
| Years | Annual Revenue |
| 2024 | *estimated |
| 2023 | $1.2M *estimated |
| 2022 | $774k *estimated |
Funding Reports to Date!
| Years | Funding Amount | Investor |
| N/A | N/A | N/A |
Boona is headquartered in Seattle, Washington, and has a team of 2 to 10 employees, according to its LinkedIn profile.
Yes, Boona is still in business as of March 2024.
